Snail Essence TikTok #Challenge

LOS ANGELES, Feb. 17, 2022 /PRNewswire/ — When you think of snail mucin, the first brand that comes to mind is COSRX. The K-Beauty leader’s iconic Advanced Snail 96 Power Essence is the #1 seller at and regularly sells out at ULTA locations across the country. An award-winning treatment for all skin types, this nourishing hydrator has been featured in every major beauty magazine from Vogue to Allure.

Benefits of Snail Mucin
Suitable for all skin types, snail mucin is a powerful source of vitamins and skin-regenerating nutrients that help soothe, hydrate and repair damaged skin. Because it is lightweight and oil-free, snail mucin is especially suitable for acne-prone skin that is vulnerable to dryness and damage from harsh blemish-busting treatments. By keeping the skin moisturized and promoting repair, snail mucin helps acneic skin bounce back from breakouts and counteracts side effects from acne-fighting ingredients like salicylic acid and benzoyl peroxide.

About the #SlapSnail Challenge
Celebrated amongst beauty obsessives for its unique texture and powerful skin benefits, snail mucin has become a fan favorite ingredient on TikTok. To get in on the fun, COSRX has started a viral #slapsnail challenge, encouraging fans to show off their snail mucin routine. To participate, users apply a layer of Advanced Snail 96 Power Essence and see how far they can stretch the product with their hands.

Major skincare influencers are already showing off the snail mucin stretch, including Dr. Shah of @dermadoctor and skincare superstar Hyram, who has been a longtime fan of COSRX’s snail mucin line. 

#SnapSnail Challenge Prizes
When users participate in the challenge with #slapsnail, they’re entered for a chance to be one of 100 winners of the Advanced Snail Trio, a collection of three snail-powered skincare products. Ten lucky winners will also receive a special COSRX travel pouch. All winners will be announced on COSRX’s official Instagram (@cosrx) and TikTok channel (@cosrx_official) on February 28th.

With its powerful yet affordable skincare solutions, COSRX has quickly become one of America’s favorite skincare brands. Using a minimal number of highly effective natural extracts in concentrated doses, COSRX products deliver visible results by treating skin with only the essentials it needs and nothing it doesn’t. Find its best-selling skincare solutions at retailers nationwide, including Ulta, Revolve, Dermstore and Amazon.

Nadia Suttle